JULIAN, CALIF. — Sheptone Pickups celebrates the first artist endorsement of its brand-new electric guitar strings. Singer/songwriter and guitarist Paul Childers has given the inaugural “thumbs up” to Sheptone’s Premium Nickel Wound Electric Guitar Strings, which are handcrafted on a U.S. workbench using the best-available, domestically sourced raw materials.

Sheptone strings deliver the tone, feel, and durability of a premium guitar string, right out of the package — exactly what a versatile guitarist like Paul Childers needs.

“Guitar players instinctively know how they’re supposed to sound. Finding a set of strings that makes that possible is essential,” said Childers. “But finding strings that pull something even more out of you? Strings that make you want to dig in harder and only respond back with, ‘That’s all you’ve got!?’ That’s something special. That’s Sheptone.”

It’s fitting that Childers is the first artist to endorse Sheptone strings, as he is credited for leading the way among a new breed of singers/songwriters and guitarists. He was selected by Acmeville Records as the debut artist on their label, which features live recordings from the Nashville music hotspot. While his style has been described as “fluid, flamboyant blues guitar” (Guitarist), Childers has been known to “break the rules — in all the best ways” (Script & Sound). He finds a way to blur stylistic lines between Stevie Ray Vaughan, Jimi Hendrix, a Motown rhythm section, and pop vocal melodies.

String durability is an important quality for Childers, a touring musician who has opened for Vince Gill, Robert Cray, and LeAnn Rimes, and is known for paying tribute to some of the most legendary guitarists. As Childers plays the tracks from his 2020 album, Secondary Colors, and riffs on his new single, “The Only Deadly Sin That’s No Fun”, Sheptone strings will help deliver the tonal “sweet spot” to convey the feeling behind each note and chord.